Top 5 Hasbro Games Apps Performance in Turkey Q1 2023

In Q1 2023, the performance of Hasbro's top games on a unified platform in Turkey revealed interesting trends. Below is a detailed look at the weekly downloads, revenue, and active users for each app.

PJ Masks™: Moonlight Heroes experienced steady weekly revenue growth, peaking at around $28 in the week of March 20. Weekly downloads fluctuated, starting strong at 13.7K in late December and gradually declining to 7.1K by the end of March. Active users showed a similar trend, starting at 39.8K and decreasing to 32.9K by the quarter's end.

Epic Prankster: Hide and shoot saw a significant increase in weekly revenue, reaching $99 in the final week of March. Downloads peaked mid-quarter at 14.2K in early February and ended at 8.2K. Active users increased from 22.9K in late December to a high of 31.2K in early February before stabilizing at around 22.3K by the end of the quarter.

MY LITTLE PONY: MAGIC PRINCESS had the highest weekly revenue among the apps, peaking at $332 in the last week of March. Downloads remained relatively consistent, with a slight increase from 6.6K in late December to 10K by the end of March. Active users showed a steady rise, reaching over 102K in the last week of March from 83.4K at the start of the quarter.

PJ Masks™: Power Heroes saw modest revenue, peaking at $16 in the week of March 20. Downloads increased significantly from 3.6K in late December to a high of 20.8K in early March, before settling at 10K. Active users followed a similar trend, jumping from 3.8K to a peak of 29.5K and ending the quarter at 25.7K.

PJ Masks™: Hero Academy had fluctuating revenue, peaking at $25 in the week of February 20. Downloads saw a notable increase mid-quarter, reaching 13.1K in late February before ending at 6.2K. Active users peaked at 20.3K in late February, with a slight decline to 12.7K by the end of March.

These insights are based on data from Sensor Tower, and more detailed analytics can be found on their platform.